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Raven Tools
Raven Walkthrough from Raven Tools on Vimeo. Keyword Manager from Raven Tools on Vimeo.
Adding Google Search to WordPress
The default search engine that ships with WordPress does not do a very good job when you start to get a bit of content on your WordPress powered site. It just isn’t as smart as Google search so you should integrate Google Custom Search (CSE) into your WordPress site as sooon as possible. This will allow your visitors to searh your site efficeintly. In this video tutorial I will show you how you can easily change your default …
Handy links
- How to Attract 3,000 Facebook Fans in 30 Days - 75 page eBook teaches you how to attract 3,000 Facebook Fans in 30 days
- Digital Pacific - Digital Pacific is a carbon neutral provider …
Backlinks directories – 2
Directory Listing and Social Media links: Directory Listings iWebTool (www.iwebtool.com/directory/add_website.html) [Paid] Directory Listings One Million Directory (www.onemilliondirectory.com/submit.php)
Backlinks directories – 1
Directory Listings DMOZ (www.dmoz.org) Directory Listings Yahoo Directory (https://ecom.yahoo.com/dir/submit/intro/) [Paid] Directory …
Google + | Pinterest
When you think of online social networks, the names that tend to come up are Facebook, Twitter, LinkedIn and, perhaps, Tumblr. Two fast-growing social networks are poised to join that list. Google+, a network started by search behemoth Google last year, already has 90 million users and, some estimates suggest, could reach 400 milllion by the end of the year. Pinterest, …
How much does SEO cost?
Infographic by SEOmoz & AYTM Market Research 1. Experience Does the agency’s personnel sound professional on the phone and …
4 Essential Social Media Tools
Social media is an important marketing component for many ecommerce merchants. As such, effectively managing engagement on sites like Facebook, Twitter, LinkedIn and YouTube is critical. The following is a list of four tools that I use for my own business — and my clients’ businesses. These four tools help conserve the time needed for engagement and, yet, cover social network monitoring, content production, syndication …
RSS Marketing
Discover the Awesome Power of RSS Marketing RSS is the best solution to all your email issues, actually the only solution and if you’re not using it you are loosing money.. It has NONE of the problems associated with email, never any spam complaints, …
WordPress Plugins
Here is our list of what we believe is the ten essential Plugins for WordPress blogs for Internet Marketers. Please feel free to comment below and let us know what you think. If you have any suggestions of other plugins leave the details below. Note that the list is not in any particular order. #1 All in One SEO Pack As the …
Email Marketing
Set up individualized email for Sales staff at Exa.
- Write personalize message to all appointments seen in the past month.
- Add names after each appointment. Enter from personal URL. Hold lead for 3 months, then re-enter sales cycle.
- Timed messages, split test timing and conversion.
- Instead of sending one email every 2 months with 4 articles – send 4 …
Digital Strategy
Digital Strategy for 2012. Using a budget of >$1,000 per month, use oDesk to oursource the following functions:
- Re-write e-books on range of subjects, supply two source material and rewrite drafts. Then final edit at Exa.
- Get designers to produce professional branded material for lead generation and data base building.
- Outsource back-linking with levels depending on standard, aggressive and conqueror …
SEO – Quick and Dirty
A webmaster should always follow acceptability guidelines for each search engine. Review these guidelines and become familiar with them. Google Guidelines: http://www.google.com/Webmasters/guidelines.html Yahoo Guidelines: http://help.yahoo.com/help/us/ysearch/basics/basics-18.html Ask Guidelines: …
Pop Art
Read More →Double Your Conversion Rate
In today’s video we’ll cover: - A quick overview of the basics (e.g. what split testing is). - Where conversion fits in your overall Internet Marketing processes - A link to my personal conversion checklist (for the intent marketing professionals wanting to jump ahead). - The hidden benefits of increased conversion (once you understand these you’ll never neglect conversion again). http://www.youtube.com/watch?v=ZI8bRZQI7WM&feature …
Setting Up Youtube Account for a Channel
Youtube allows users to watch and upload videos. Users can also interact with other Youtube users and share comments and interests about the videos. When you’re registering a new account, Youtube doesn’t demand excessive amounts of personal information from you. Their terms of service disclosure assures you that they won’t share your personal information with other Web sites or corporations. When you sign up with …
Creating a LinkedIn Account
LinkedIn is designed for business professionals and business owners instead of for the public. It is a Web site designed to connect business professionals and enable them to share information, get answers, and promote themselves and their business. Establish yourself on LinkedIn by creating a profile that summarizes your professional and/ or business accomplishments. Creating a profile is one of the first tasks you need to complete. …
Google Analytics Track User Actions
Tracking capabilities: Google Analytics lets you track user actions on your channel page, traffic referral data and much more.
- A tracking ad unit, a 1px by 1px third-party tracking tag, lets channel owners use view-through tracking to better understand a user’s behavior after the user leaves the channel page.
- A survey tag tracks control and test groups.
- Click-command links let you track users …
Landing Page Tips
LANDING PAGE TIPS – MAXIMISE CONVERSIONS 1. The headline is the key – A direct to the point headline that mentions a prime keyword and tells the reader about the benefits of a product without sounding like an ad can do wonders for your conversion rates. There’s no hard and fast rule on character length but I will not recommend going beyond two lines long if you’re using really big text. If you feel that you really …
Google Analytics
SEO and Social Media Analytics View more presentations from socialmediacm.
Social Link Codes
Here are some popular social bookmarking codes like digg, stumble upon and delicious, I thought to write a list with the link codes for the most used social bookmarking sites and also to tell you where you can find a couple of great icons if you want to use the method I’ve wrote about to make your custom section of social bookmarking. You’ll find info about the icons at the end of the article. So here …
Social Bookmarking
There are many social bookmarking plugins for WordPress out there like SexyBookmarks, ShareThis, Bookmarkify, etc, but I don’t like to use plugins …
10 Enhancements for WordPress
Tweak your blog and stand out of the crowd. I’ve gathered a list of 10 awesome WordPress hacks and tricks to enhance your blog’s usability. Some of these WordPress hacks will will definitely make your blogging life easier and create a better user experience for your readers. WordPress Breadcrumbs without plugin. Breadcrumbs are an elegant way to help your blog’s visitors understand where they are on the website and …
SEO for WordPress
If you have a WordPress blog and you’re chasing the first place in Google, tried almost all SEO tactics and followed hundreds of advices you’ll definitely find this post useful. So, in this article, I’ll tell you some powerful seo tips but most important I’ll SHOW YOU how you can optimize the seo for your WordPress blog. Optimize the “h1″ heading of your WordPress blog. Instead of having the same “h1″ …
Essential Plugins – WordPress
WordPress Anti Spam Plugins Blog commenting spam is an enormous problem for all bloggers, but fortunately spam protection is available and all you need to do is to install a few anti spam plugins. Check out below for a list of some of the most important anti spam plugins a WordPress blog should have installed. Akismet Akismet will greatly reduce or even completely …
iMacros
iMacros are a neat little Tool for doing repetitive tasks. Like opening up your browser to your favorite set of URL’s, like the local weather, the morning news from you favorite sites. All in less than 3 seconds! Thank you for using iMacros. Here are some resources …
Setting Up A Twitter Account
Twitter is a website where you can leave messages of up to 140 characters long for other people to read. Think of it as an online equivalent of sending mobile phone SMS messages. The messages will instantly appear on your page in the form of a timeline (newest messages at the top going down to oldest at the bottom). Setting up A Twitter Account It is very easy to set up a Twitter account and here’s how you go about …
How to set up a Facebook Business Page
Managing Your Facebook Profile 1. Fill out your profile completely. Fill out all the details you want. Start from Basic Information down to Contact Information. Fill only the details you want to share. 2. Create a Facebook Page …
Setting up a Facebook Fan Page
Facebook Fan Page (Business Page) Facebook Profile vs. Facebook Page
- The difference between a Facebook profile and a Facebook page.
Facebook Cheat Sheet 1
Things to Check When you Log into Facebook Facebook is about connecting with people. When you’re logged in, check which of your friends or connections up to. The following are top things you need to check when logging into Facebook. Requests – Accept or Reject friend requests. These are people asking to connect with you. Click …
Relevancy
Relevancy There are a number of ways to establish a page’s relevancy in the eyes of search engines. One of these methods is called the “on-page factor”. On-page factors involve placing your keywords in strategic locations throughout the pages on your site, so that search engines know to associate those keywords with a specific web page. Important on-page locations include • Header Tags, • Internal Links, • External …
What Google Wants
What Search Engines Want Get to know Google’s technology before starting! This is a useful document to read to learn the basics of how Google ranks each site it spiders. http://www.google.com/corporate/tech.html Describing the basic crawling, indexing and serving processes of a search engine is just part of the story. The other key ingredients of Google search are: • Relevance. As Larry said long ago, we want to give you back …
Twitter in your Presentation
5 Ways To Integrate Twitter Into Your Presentations In a previous post, I explored common concerns about Twitter usage in presentations and concluded that Twitter offers many benefits in terms of audience involvement and engagement. However, seeing the benefits of using Twitter and being able to incorporate it effectively into your presentation are two very different things. So let’s take a look at some best practices for …